The Benefits of White Label PPC

In the world of digital marketing, PPC advertising is one of the most common services requested by clients. However, although PPC — or pay-per-click — advertising can be a lucrative service for agencies to offer, learning how to properly implement it as a menu item can be tedious. And pay-per-click marketing is not something to take your chances with — if it’s not applied correctly, the results can be at best ineffective and at worst disastrous.

If you are an agency that does not specialize in PPC advertising, you can still offer this service to your clients through white label PPC services, such as what is offered at PPC Ninja. When you use a white label PPC management service, you get the benefit of offering another company’s expertise under your own brand name. PPC Ninja is a white label PPC management company providing masterful PPC services that you can offer to clients under your own brand name.

If you’re still unsure about whether or not white label PPC services are the right fit for you, here are four benefits that come along with using a white label PPC service:

4 Benefits of Hiring White Label PPC

1. Grow Your Business Effectively (and Economically)

No business is a true “jack of all trades” — especially if they’re young and still learning about where they should be situated within the digital agency landscape. But the expertise that you offer should open up new opportunities for you, not stifle you.

If you have lately been experiencing more of the latter it may be time to shake up the services that you’re offering to clients. While you could do this the traditional way — by seeking out new talent for your team — it is much more efficient, both in time and money, to outsource your services to a white label company.

Even if your company has the know-how to make a PPC campaign successful, PPC Ninja can still help you add power to your efforts that allow you and your clients to reach your goals in record time.

2. Track the Metrics You Need

When you are an agency offering marketing services to a variety of different clients, it can be hard to know which numbers are useful to keep track of. After all, different KPIs matter to different companies.

When you rely on a white label PPC service, you never have to worry about whether or not you have the right data in front of you. At PPC Ninja, we specialize in tracking CTRs and ROIs, so you will always head into your next meeting with reports that hold the information your clients care about.

3. Benefit From a Better Bottom Line

While there are many things that agencies would like to accomplish, one thing that they all have in common is that they are looking for a healthy bottom line. One way to help ensure that you are operating at maximum profitability is by offering a variety of services.

PPC campaigns are a growing segment, and by adding this service to your roster you can attract new customers who otherwise might not have chosen your agency. It also allows you to increase your network connections so that you can connect with more potential clients.

Working with a white label company helps you offer new services at the prices you set, without creating more work for your team. Also, since you can count on trusted white label PPC services to be done well, you are more likely to see return business from satisfied clients.

4. Expertise Without the Expensive Education

It’s great to be able to offer your clients a variety of services, but learning a new skill simply doesn’t happen overnight. Before you are able to advertise yourself as an expert in anything, you need to first put in the work to learn. And the experience of learning is not exactly lucrative.

And of course, this is easier said than done. For many people, it does not make sense to pour the time and money that it takes to learn a particular skill — and this is especially the case in paid per click advertising, which is a subject that encounters a considerable number of variables and methods that can only be learned through lived experience.

If you are looking for a white label PPC agency, please feel free to contact us and request a quote!